After months and months of subscribing to bloggers and reading articles about what blogging is; I finally had an idea of how to become a content editor, how people make money out of it; and it was time for me to take action. There are a ton of articles out there telling you about other people's experiences on how they started writing, I must say most of them were good.
Some will go further and prompt you to buy the e-courses the writers have compiled in order for you to get more details on how to be a good blogger. While I believe some have really good helpful information, I was just too skeptical to take the paid e-courses; I must also admit I think it's very smart making a course on what you have succeeded in.
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1. How I joined TMK
As in the picture, my tasks involved content editing as well as digital marketing. I think it is very important to go deeper into what content editing and writing are because I personally had assumed that the two were very different. I associated content editing with just checking for grammatical errors and writing as just blogging. I couldn't have been more wrong:
2. What is meant by Content Editing/Writing
It is quite important for you to know what you will be doing before you jump right into it. You will be happy to know that a content editor doesn't just look for grammatical errors but is responsible for the content that is published. A content writer can be both, write and publish the content. Content writing/editing is a profession, it can be an informal/formal one depending on what you write about, but it is a very respectable profession.
Content writers have a very wide ability to produce/write content in different tones and different styles of writing. The content needs to be inviting as well as engaging with bits of humor or any form of entertainment for the targeted audience. I am sure by now ideas are already popping into your head about platforms you can use to write and edit content. After you write, you now put your editing skills to work and review the content to ensure is error-free, makes sense, and is tailored to your targeted audience.
3. Content Writing/Editing Services
So now what happens after you decide to learn about content editing/writing, Are you stuck with just writing articles /blogs even if that's not really your passion? No of course not, content editing/writing is not just about blogging, absolutely not. There is so much more to it.
You can definitely offer your services in any industry you wish. You can be hired by agencies that provide their clients with any content. There are opportunities to be a consultant to support digital publishers with targeted content. Product descriptions for any industry need to be written by someone who has an idea of SEO which is what you will learn about as you get equipped to be a content editor.
What certainly makes content writing a good career option is the fact that even if you do not want to write for yourself- there are constantly a lot of companies that need writers for promotional purposes. This brings us to SEO writing:
4. What is SEO Content Writing
I know right? The whole term just me blew off; I was not about to learn about computers at this age. But hang in there now; it's not as bad as you think. The term itself is actually an acronym for Search Engine Optimisation. Again that can be a brain freezer if you are not a techie so hang in there; it just simply means making sure your content appears in search engines when people are searching for anything related to your writing.
As indicated in the above picture, there are important steps to be followed in order for you to achieve this; things like the Focus keyword, how this keyword is used in your content, and other tips that go with optimizing your content for search engines.
In simple terms, SEO - which is actually an action you take by implementing certain keywords in your article; ensures that you place your product (your content) in a place where it can be found. You do write so people can benefit from what you are writing after all, not just for yourself, otherwise you can just keep a diary. So what is the intention of making sure people find your article?
5. Why Content Writing is Important for Digital Marketing